Nahj
Nahj Ep#5: How Destination Marketing Became Shorouq Mufti’s Story to Tell
In Episode 5 of Nahj, Shorouq Mufti shares how travel, identity, and Saudi Arabia’s diverse regions shaped her journey into destination marketing.
Ameer Albahouth
Ameer Albahouth is a seasoned consultant specializing in marketing, growth strategies, and entrepreneurship.
Marketing Basics
13 Years of Marketing: Lessons from Alex Hormozi’s Experience Adapted for the Saudi Market
Discover 13 battle-tested marketing lessons from 13 years of experience—and how to apply them to grow your business in the Saudi market under Vision 2030.
News
Arbaaa Hosts The Art Majlis x Asim Altokhais: Basics of Creating Characters
Arbaaa Marketing hosted The Art Majlis featuring Asim Altokhais in Riyadh, guiding writers and artists on how to craft powerful, culture-driven characters.
Marketing Tools
Brand24: Your Go-To Partner for Social Listening & Reputation Management in Saudi Arabia
Arabic language support, AI-powered insights, and affordable plans, Brand24 helps brands in Saudi Arabia monitor sentiment, track conversations, and protect their reputation across all platforms.
Blogs
The Top 5 Books Every Marketer Should Read Next
Discover the best marketing books for 2025 to refine strategy, messaging, funnels, and sales. Actionable insights for faster growth.
News
Arbaaa Hosts The Art Majlis to Launch KSA ART Magazine
Arbaaa hosted The Art Majlis to launch KSA ART Magazine, a publication giving voice and visibility to Saudi Arabia’s art community.
Blogs
International Podcast Day: Our Shortlist of 5 Must-Listen Saudi Podcasts
Celebrate International Podcast Day with Saudi Arabia’s top 5 podcasts. Smart shows for learning, careers, and creative growth on YouTube.
News
Arbaaa at University of Jeddah's First International Forum for Giftedness in Higher Education
Arbaaa Marketing at the University of Jeddah Forum for Giftedness: content partnership, strategic storytelling keynote, and a free tool to help students craft impactful narratives.
Nahj
Nahj Ep#4: How Linda Al-Faisal Built a Personal Brand at 14
In Episode 4 of Nahj, Ameer Albahouth talks with Linda Al-Faisal on Vision 2030, stage courage, building value, and turning dreams into impact.
An Interactive Tool for Learning the Marketing Funnel in the Saudi Market
In Saudi Arabia’s fast-evolving business landscape, understanding the customer journey—from the moment they first learn about a brand to becoming loyal advocates—has become a critical skill for any successful marketing campaign. To make this learning process easier, we developed an interactive Arabic-language tool that visually presents the
Nahj
Nahj Ep#3: How Photography Became Misha Saied’s Way of Life
In Episode 3 of Nahj, photographer Misha Saied shares how first clients, Saudi Arabia’s creative boom, and key partnerships turned his passion into a lasting brand.
Nahj
Nahj Ep#2: How Abdullah Jamil Built a Brand Through Comedy
In Episode 2 of Nahj, Saudi creator Abdullah Jamil shares how he turned viral clips and comedy into a personal brand with real impact and 10M+ fans.